A system permits functions developed for the Android working system to ship focused messages to customers by means of the Braze buyer engagement platform. This entails leveraging the platform’s capabilities to create, schedule, and ship messages on to gadgets, even when the applying will not be actively in use. As an illustration, a retail utility can ship a promotional message to a consumer’s cellphone display a few limited-time sale, encouraging them to open the app and make a purchase order.
The implementation presents a number of benefits, together with elevated consumer engagement, improved buyer retention, and enhanced advertising and marketing effectiveness. By offering well timed and related data, companies can re-engage customers who could have stopped utilizing the applying. Traditionally, this performance has advanced from fundamental text-based alerts to wealthy media messages, personalised presents, and interactive parts, contributing considerably to utility success.
